After almost 2 years with an old tag line… and following some discussion with other people I ahve a new Tag Line: “Connecting Virtual and Real Worlds”. Key points:
- Shorter.
- Follow Nokia’s Connecting People (see reference).
- Usage of the word “Worlds.”
- Gone the term “Metaverse” — which I like very much and keep it for research.
The rationale for this can be found in the following picture taken from Google trends:
1. Virtual Reality — was and is strong in search but going down.
2. Virtual Worlds — going up. Even better in “News.”
3. Augmented reality — there … but low usage.
4. Metaverse — almost no usage. Well a bit in San Francisco.
