3D3C is an analytic framework to look a new medium. It combines four factors: 3D, Community, Creation, and Commerce. I have published about 10 versions of this framework from various analytic angles. I have also presented it in TEDx (Spain), and many conferences.
Here is Chinese Version:
特邀发言—3D3C市场的前景
Here’s the TEDx Version (Sound quality not so good).