CUTTER: Taming the COVID-19 Black Swan Using the Three New Normals Framework

Probably the most important paper I ever wrote.

As we — as individuals, organizations, and nations — spiral into the COVID-19 black swan change — we must act. To act, we need to make decisions, and for that, we need a “way”, a framework, a model — a language to think about the future.

The “Three New Normals (3NN)” is such a language — designed to pierce the fog of uncertainty.

Published by Cutter Consortium and FREE to download for my friends:

https://www.cutter.com/article/taming-covid-19-black-swan-using-three-new-normals-framework

See Hebrew abstract on the Digital Mindset website, as well as a short video about this model (Hebrew).

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